Optimization of the internal processes of the website entails a potentially good position in the top of search engines. Thanks to the setting and optimization of all internal systems, the website loading speed increases at low Internet speeds and traffic consumption drops significantly.
The size of photos, videos, audio and other content is being reduced.
Stages of internal SEO work
Website Structure Development
What is a website structure?
Why do you need the structure?
Benefit for the company
Read more Why do you need the structure?
Benefit for the company
Semantic Core
What is a semantic core?
Why collect the semantic core?
Description and headings
Read more Why collect the semantic core?
Description and headings
Website Structure Development
What is a website structure?
Simply put, this is a scheme of how a website is built. Imagine a house architect who draws a sketch of the future house with all the rooms, bathrooms, doors and windows. A website requires exactly the same planning.
To some extent, creating a website structure is the foundation for developing your online business.
Why do you need a website structure?
User benefit: Proper website construction provides an important convenience to users. This, in turn, speaks of the logical and correct organization of the company.
Company credibility indicators
Logical structure of the website
40
%
Convenient arrangement of elements
23
%
Readability by "search robots"
37
%
100
%
credibility
Benefit for the company:
Distribution of links on pages.
This method shows how organic and correct the website is.
So the website structure is a tree-like scheme in which all pages are located in the correct and logical order, which allows you to make your web resource more functional.
Compilation of the semantic core
Our Experts on Semantics
Properly configured SEO already implies systemic self-promotion, which in turn allows you to reduce advertising budgets and costs.
About complicated in a simple way
The semantic core, in plain and simple words, are the words and phrases on the website. They most accurately describe the type of activity of the website and promote it.
The keywords that make up the semantic core are queries that people are looking for on the Internet. Accordingly, they are the ones that lead people to the website.
It is necessary for users who saw your portal in a search engine, visited promoted pages and read articles or ordered your goods/services. The main application of the semantic core is contextual advertising and SEO promotion.
To begin with, it is worth considering that the semantic core, the selection of keywords, is one of the most crucial and time-consuming stages in website promotion. It is because our specialists initially analyze the niche market, find high-frequency and low-frequency queries, and make up the structure of the web resource.
The collection of the semantic core is one of the main steps in working on a website. Based on the selected keywords, the experts will:
– identify them by the corresponding pages, and this may require modifying the entire structure of the website, adding new pages, etc.,
– create content for these keywords,
– write descriptions and page titles.
Based on the previously listed factors, it is necessary to start collecting the semantic core as early as possible. Key queries can be selected both for the entire website and for specific parts of it depending on the goals of promotion.
Development of meta tags
Main Purpose of Meta Tags
The main task is to influence the way pages are displayed in the index. Also, when evaluated by search engines, meta tags are taken into account when indexing.
Awesome Team
A team of professionals, analyzing the entire niche and all competitors in the market, provides the most optimal and promising meta tags for to your website.
Interlinking setup
Internal linking is linking between pages of the same resource using hyperlinks.
There are 2 main tasks of hyperlinks on a website:
There are 2 main tasks of hyperlinks on a website:
The first is a simple and logical navigation of the user around the website. The website conversion is increased due to comfortable viewing and navigation of the visitor through the pages.
The second is the assignment of "link juice" to the main pages of the website on which contact is being made with the client. Thanks to the solution of such a problem, the promotion and raising of the resource in search engines increases significantly!
Pitfalls
It should be borne in mind that when setting up interlinking on your own, you may encounter many problems that are unknown to the average user. Such problems will prevent you from achieving expected results.
Tell Us About Your Project
Let us help you get your business online and grow it with passion.
